Supporting Parents with Beboran
Beboran is a Bulgarian mobile application designed to make complementary feeding and baby care easier for parents. Created by pediatricians who understand the challenges of parenthood, the app provides guidance on baby nutrition and development from birth through the first year. It offers detailed information on introducing foods, their nutritional benefits, and preparation methods—all based on the latest WHO recommendations.
My Role in Shaping Beboran’s Social Media Presence
In 2020, I had the privilege of contributing to Beboran’s digital presence by designing visuals and managing their social media accounts on Facebook and Instagram. Working with the app’s existing logo and style, I crafted engaging images and illustrations for posts, focusing on the distinct orange and burgundy color palette that defines Beboran’s identity. Additionally, I contributed to creating text for their blog section, ensuring the tone remained consistent and parent-focused.
Designing for Connection and Trust
The goal behind my designs was to reflect Beboran’s supportive and professional approach to parenting. Each visual was created with care, blending informative content with approachable design to foster trust and engagement. Whether it was an Instagram post on introducing solid foods or a Facebook update about baby milestones, the visuals aimed to connect with parents on a meaningful level.
A Rewarding Collaboration
Collaborating with Beboran was an enriching experience, as it allowed me to contribute to a project that supports families during such an important time.
Let’s Build Your Brand Together
If you’re looking to bring your brand to life with impactful design and strategic social media management, I’d love to help. Contact me today, and let’s create something extraordinary together!